Marketing Manager - ESLSCA International Business School ~ Ugandan Jobline Jobs

Organisation: ESLSCA International Business School

Duty Station: Kampala, Uganda

ESLSCA International Business School is a European business school

based in Paris, France since 1949. 

ESLSCA is fully accredited by the French Ministry of Higher Education

and ranked among the leading business Schools in Europe. ESLSCA Uganda was

formed in 2013 with 40 postgraduate students. It is fully accredited by

National Council of Higher Education of Uganda and Registered by the Ministry

of Education and sports. ESLSCA Uganda offers internationally recognized degree

programmes with academic certificates from ESLSCA Uganda and Institute Franco

American de Management (IFAM) of Paris.

Job Summary: The Manager of Communications &

Marketing will lead and manage the Communications & Marketing team, driving

communications and marketing activities in line with our strategic plan,

towards the vision of being the centre of excellence for higher education. 

Key Duties and Responsibilities:  

·        
Inspire

and develop the Communications and Marketing team in planning and managing

events, corporate communications & marketing and related activities.

·        
Work

closely with the Academic Affairs Division, deans, regional colleges and other

University departments to ensure coordination between the development and

implementation of the University’s communications and marketing strategy and

its recruitment (students and staff) strategy

·        
Direct

the management and development of the University brand, ensuring that all

communication and marketing activities reflect the international ESLSCA brand,

and its associated vision, purpose and values

·        
Communicate

a balanced and consistent image of the University, both internally and

externally

·        
Develop

the University’s career and placement strategy to provide market-place

opportunities for our students and build stakeholder partnerships

·        
Actively

promote the University and its associated activities effectively to a wide

range of audiences, both in the Uganda, the region and beyond, working with

faculties and the University management

·        
Pro-actively

manage media relations and media coverage

·        
Provide

direction for promotional material (including online and visual materials and

advertising) and internal and external communications in all media

·        
Monitor

the management of relationships with external agencies in relation to PR,

design, printing etc.  – ensuring quality

of service and value-for-money

·        
Support,

maintain and develop key relationships with individuals, external groups,

partner organisations, influencers, local communities and other stakeholders

·        
Provide

strategic direction for the planning and management of major corporate

marketing events

·        
Represent

the University at external functions where appropriate

·        
Work

closely with senior management in responding to any crisis that requires the

support of the communications team, and be part of the crisis management team

·        
Fulfil

any general duties required of a Head of Department, including: leading and

developing the service to ensure continuous improvement; preparing local plans;

preparing and managing delegated budgets;

·        
Organising

staff appraisals; ensuring appropriate staff development is undertaken and

communicating with staff on a regular basis.

·        
Guide

work to affirm and test the University’s brand personality in its different

markets and ensuring that all communications reflect the brand.

·        
Perform

any other job roles as assigned by superiors

Qualifications, Skills and Experience:  

·        
The

applicant should hold a Master’s degree in communications or journalism or

in  any related field from a recognized

institution of higher learning

·        
A

bachelor’s degree in Communications or Journalism or in any related field from

a recognized institution of higher learning

·        
Ability

to design and implement a communication strategy for complex institutions,

including: formulating content and material that reflects our brand

(distinctive ethos, programmes/services and products)

·        
Working

knowledge of different target audiences and their particular needs for

information, including different audiences inside and outside East Africa

·        
Working

knowledge of modern communication methods including social networking and web

strategy

·        
Working

knowledge of Uganda, East Africa, and global media networks and the ability to

place our content in them

·        
Ability

to quickly formulate responses to inquiries from a variety of sources about the

University

·        
Ability

to motivate and mobilize staff, contributors, and contractors

·        
Ability

to quickly review materials submitted for approval and generate substantive

feedback in appropriate style.

·        
Personal

maturity and emotional intelligence

·        
Highly

proficient in written and spoken English

All qualified candidates should send two

(2) copies of an application letter clearly demonstrating suitability together

with updated Curriculum Vitae and three references.

Please remember to attach two (2) copies

of academic and professional certificates and transcripts.

Send to: Uganda@eslsca.net and put in the

subject: “Marketing Manager Kampala”

Deadline: 31st of May 2015