Marketing Anaylst - Meguiar's Job

Organization: Industrial & Transportation Business

Primary Location: USA Region-United States-California-Irvine

Job Type: Experienced

Description

With over 100 years in the industry, Meguiar's Inc. has become one of the world's leading surface care product companies, providing highly specialized products for almost every conceivable type of surface. Committed to providing the highest quality products on the market, Meguiar's also requires the highest quality employees within their team who not only share a passion for cars, but also a strong value system and a 'do the right thing' approach.

Meguiar's wide range of specialty automotive and marine products are trusted by enthusiasts and auto detailing professionals to protect and enhance the appearance of surfaces including paint, tires, wheels and interiors. Meguiar's products include waxes, polishes, cleaners, conditioners and protectants. Car enthusiasts know Meguiar's not only for its products but also for its presence at thousands of car shows and through its internationally syndicated, multimedia broadcasting network.

The position of Marketing Analyst, located in Irvine, CA will lead the development and implementation of target market business plans, channel and distribution strategies, and the achievement of P&L goals as determined by senior management specific to the Hispanic community.

The position implements the segment strategy and tactics. The Marketing Analyst will work to join the needed product development, public relations and advertising/marketing strategies to ensure Meguiar's relationship with the Hispanic community is unified.

The Marketing Analyst maintains active interaction with the Marketing and Sales teams relative to segment and product, opportunities, and issues as well as active hands-on involvement in training, specific to the new products introduction process. In addition, the Marketing Analyst enhances company sales through annual revenue growth and the reduction of costs and complexity in reaching the segment with the portfolio.

Qualifications

Basic/Minimum Qualifications:

Bachelor's degree from an accredited university Minimum of 3 years product, brand management and/or marketing experience Bilingual fluency: English and Spanish

Preferred Qualifications:

Bachelor's degree or higher in Marketing 5+ years of product, brand management and/or marketing experience Hispanic market focused product or brand management, advertising, PR, promotions, P&L management, and/or market research experience Analytical problem solver. Ability to provide leadership to a team of people and inspire them to a common goal. Strong business orientation, analytical aptitude, retail math and computer skills.

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