Organization: National Housing and Construction Company Limited
(NHCC)
Duty Station: Kampala, Uganda
Reports to: HOS/Technical Coordination
Our Client, National Housing and Construction Company Limited (NHCC)
was founded in 1964 and is a Ugandan construction and real estate management
company, partly owned by the Uganda Government. The Company’s mandate is to
increase the housing stock in the country, rehabilitate the housing industry
and encourage Ugandans to own homes in an organized environment.
Job Summary: The Senior
Market Analyst will collect and analyze data to evaluate existing and potential
product and service markets, including identifying and monitoring competitors’
activities and market conditions, or changes in the industry that may affect
sales, as well as advise on relevant economic aspects of the housing industry.
Key Duties and Responsibilities:
- In charge of designing, conducting and
coordinating market intelligence and market research, as well as
evaluation studies on customer satisfaction, knowledge, attitudes and
perceptions of the various NHCC product offerings. - Keenly track and evaluate competitors’
activities and design proactive responses for use by the Sales and Marketing
Section. - Develop and maintain a detailed customer
database for all the business categories for easy and accurate account
planning, activity tracking, renewal, forecasting and management review. - Actively coordinate the development of a
pricing strategy, including new concepts and ideas for Company products. - Coordinate the profiling and segmentation
of NHCCL’s clientele base into strategic business categories for better
business targeting. - Coordinate the design of NHCCL’s product
offerings and sales strategies suitable for each business category, and
continue to update these sales strategies from time to time. - Develop and maintain a price review
mechanism for more competitive prices of condominiums and other salable
and rentable properties for consideration and onward discussion by Top
Management. - Develop and execute coherent marketing
communications strategies, including advertising and promotions, for
NHCCL’s products, across a variety of media with the objective of
effectively promoting the Company and its products. - Coordinate media agency management of the
advertising and event relationships, ensuring successful marketing
campaign coordination across all elements of the marketing mix. - Manage the development, production and
country-wide distribution of sales-support and promotional materials,
including media kits. - Keenly analyse and advise Management on
the economic dimensions of the housing industry and their implications for
NHCCL’s products and their competitiveness in the market. - Provide the Company’s Management, whenever
necessary, with relevant specialist, expert and technical advice (on the
basis of appropriate and comprehensive analysis and evaluation), with
regard to the Company’s Investment opportunities and projects – especially
those involving Partnerships, External Contractors and other Service
Providers – as well provide the necessary supervision, quality assurance,
facilitation and coordination of the implementation of the corresponding
projects – with a view to ensuring their profitable success. - Perform any other duties as may from time
to time be directed by the relevant authority.
Qualifications, Skills and Experience:
- The ideal candidate for the Senior Market
Analyst vacancy should hold a Degree in Marketing, Housing Economics or a
closely related and relevant discipline, from a recognized University. - Full and valid membership of a nationally,
or internationally recognized professional Marketers’ body shall be an
added advantage. Possession of a Diploma or equivalent qualification in Project
Planning and Management, from a recognized institution, shall be an added
advantage. - Additional specialized training and
appropriate qualifications in Housing Economics, from a recognized
institution, are essential. - A minimum of three or more years’
experience years in the area of Market Analysis and Marketing Strategy, in
a large and reputable Construction, or Civil Works Company, or a reputable
Real Estate, or Commercial firm. - Detailed working knowledge and skills in
application of Sales & Marketing-related Software and MS Office
Packages (especially Word, Excel and PowerPoint), are essential. - Proven previous successful housing market
analysis and marketing strategy, with evidence, is essential. - Demonstrated negotiation and communication
skills. - Results-oriented, business-focused and
customer satisfaction-oriented. - Coordination and networking skills, as
well as a team-player. - Cost consciousness and proven ability to
pursue value for money. - Analytical, accuracy and judgmental
skills. - Excellent IT and computer proficiency
skills. - Proven good presentation and reporting
abilities. - Good interpersonal and human relations
skills. - Maturity, high ethics and integrity.
- A confident, independent, articulate and
reliable personality. - Possess the ability to work under tight
deadlines, for long hours and to deliver high quality outputs with minimal
supervision.
All interested candidates are encouraged to send their applications
clearly marked “Application for the position of Senior Market Analyst” and
accompanied by detailed Curriculum Vitae, copies of testimonials & three
professional referees should be addressed to;
The Chief Human Resource Officer,
Plot 5, 7th Street, Industrial Area,
Email to: info@nhcc.co.ug
Deadline: 11th May, 2015 by 4.00p.m (Local time)
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